RecruitBoost is a firm that specialises in training recruitment agents and allowing them to reach their full potential. They already had an established brand design, website etc. but wanted to give the logo a fresh look.
The brief for RecruitBoost was both simple and challenging - use the same colours, font and imagery but freshen the logo up. The logo started as a small rocket icon followed by the company name. After brainstorming different ideas, a simplistic yet creative solution improved the logo - move the rocket to work as the 'i' in recruit!